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3SKM x iCouleur Collaboration Event Report

The collaboration between the male VTuber unit “3SKM” and the cosmetics brand “iCouleur” has generated significant excitement among fans. With the concept of “coloring myself with my favorite,” this partnership has captivated audiences since its announcement. The event took place from January 11 to January 13, 2025, at Yokohama World Porters in Kanagawa Prefecture, showcasing the actual products and allowing fans to experience them firsthand.

Overview of 3SKM x iCouleur Collaboration

The collaboration between the male VTuber unit “3SKM” and the cosmetics brand “iCouleur” has been a hot topic among fans. With the concept of “coloring myself with my favorite,” this partnership has generated excitement since its announcement. The event took place from January 11 to January 13, 2025, at Yokohama World Porters in Kanagawa Prefecture, showcasing the actual products and allowing fans to experience them firsthand.

About 3SKM

3SKM, consisting of Kitami Yusei, Kaisei, and Sakaki Ness, debuted in March 2024. They have previously collaborated with various brands, including “British-style PUB HUB” and “NIVEA.” This time, they have teamed up with iCouleur to create essential makeup items, specifically eyeshadows.

Event Highlights

  • Exclusive display of 3SKM’s promotional visuals
  • Hands-on experience with eyeshadows and merchandise
  • Color palettes inspired by each member

Upon entering the event, attendees were greeted by stunning visuals of the 3SKM members dressed in sleek black outfits, incorporating the new eyeshadow colors. The event featured various items, including eyeshadows, acrylic stands, badges, and novelty stickers, allowing fans to see and feel the products up close.

Eyeshadow Impressions

One of the most significant concerns when purchasing eyeshadow is the actual color. Here are the impressions of the eyeshadow palettes based on the author’s experience:

  • Kitami Yusei (Glow Away): A versatile palette with warm orange and brown tones, perfect for beginners.
  • Sakaki Ness (Moonlit Garden): A vibrant purple palette that includes complementary shades like beige and light purple glitter, evoking a dreamy garden.
  • Kaisei (Secret Ingredient): A colorful palette featuring bold oranges and dark greens, ideal for creating various looks.

Each palette reflects the personality of the respective VTuber, making them appealing to fans who want to try them out. A touch-up space was available for attendees to test the colors and see how they suit them.

Additional Attractions

As attendees explored further, they encountered life-sized panels of the 3SKM members, enhancing the overall experience for fans of Nijisanji and 3SKM.

Product Availability

The collaboration products are available for pre-order at the Cyber Goods Store until January 31. Additionally, a special live stream on January 15 showcased the members enthusiastically presenting the eyeshadows and discussing the collaboration.

For those interested in the collaboration, be sure to check out the event highlights and consider trying out the products!


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