In an era where technology and education intersect, the collaboration between Playcurio and Kodansha marks a significant milestone in the development of XR (Extended Reality) content. This partnership not only aims to enhance children’s learning experiences but also sets the stage for innovative digital storytelling. Read on to discover the details of this exciting collaboration and what it means for the future of edutainment.

Collaboration Between South Korea and Japan in XR Technology

In an exciting development for the world of digital content, South Korean startup Playcurio has signed a contract with the renowned Japanese publisher Kodansha to explore the joint development of XR (Extended Reality) content utilizing characters and intellectual properties (IP). This partnership aims to combine Playcurio’s innovative AR (Augmented Reality) technology with Kodansha’s extensive library of popular IPs, creating engaging and educational experiences for children.

Details of the Partnership

• The contract was signed on December 19 in Tokyo, Japan, with key representatives from both companies present.
• Playcurio’s CEO, Lee Sang-jun, expressed confidence that this collaboration would serve as a strong foundation for expanding into larger markets beyond Korea and Japan.
• Kodansha’s Suzuki, head of the Creators Lab, highlighted the potential for creating new content that could reach audiences not only in Japan and Korea but globally.

This partnership is particularly significant as it brings together two companies with a shared vision of enhancing children’s educational experiences through digital media. Playcurio, known for its focus on edutainment, plans to leverage its AR technology to create immersive content that resonates with young audiences.

About Playcurio and Kodansha

• Playcurio is a startup based in Goyang, South Korea, specializing in developing engaging digital content for children.
• Kodansha, established in 1909, is Japan’s largest comprehensive publisher, known for iconic works such as ‘AKIRA’, ‘Attack on Titan’, and ‘Sailor Moon’.

As both companies look to the future, they are committed to delivering innovative XR content that not only entertains but also educates. This partnership is expected to pave the way for new opportunities in the digital content landscape, fostering deeper ties between South Korea and Japan.

Looking Ahead

With plans for international expansion by 2025, Playcurio aims to showcase its educational and entertaining digital content in key offline spaces across Japan and Europe. The collaboration with Kodansha is a crucial step in this journey, promising to bring forth a new era of content that inspires and educates children around the world.